JAPANESE INSPIRED HOT DOGS

Sumo Dog began in the heart of LA’s Korea town. This pop-up is the creation of Jeffrey Lunak. He wanted to create a new kind of hot dog experience based on the flavors and unique combinations of Japanese cuisine. Sumo Dog is bringing a new kind of food experience to the West Coast. They wrestle up sumo-sized flavors that will push your taste buds to their limits. With fares such as “The Godzilla”, “The Chicken Katsu Dog”, and of course their signature “Sumo Dog”, we knew that Replace had to cook up something huge! Over the years, Sumo Dog has expanded all over southern California and beyond. They now feature over 10 locations throughout the U.S.

We worked up a big brand that features place specific murals, bold signage, and of course a modern, sumo wrestler logomark. Don’t just got big, GO SUMO!!